The invisible gorilla just might teach us to be more humble, understanding and forgiving

The original selective attention task
This video is the one that started our collaboration and inspired the book.

The original “door” study
This video shows a subject in a person-change study conducted by Dan and his colleague Daniel Levin.

A movie perception test
This video illustrates how movie perception works and was from a study by Dan and his colleague Daniel Levin.

Dan’s “Monkey Business Illusion”
This was Dan’s submission to the 2010 Best Illusion of the Year contest.

Regim Hotelier